Lauren Attana

Senior Marketing Executive

Lauren is a highly experienced Senior Marketing Executive with over a decade of expertise in the innovation, digital infrastructure, eResearch, and ICT services space. In her current role at Blue Crystal Solutions, she is responsible for all marketing and communications activities, demonstrating a deep understanding of the Research, Government, University, and Science sectors.

Lauren has a proven track record, having played key roles in various organisations, including her time as a Communications Advisor for the Australian Trade and Investment Commission, where she supported the Federal Government’s COVID response program. She excels in developing and implementing comprehensive communication strategies, managing digital platforms, and contributing to multi-million dollar tender responses. Lauren’s skills extend to mentoring, team leadership, and effective collaboration, as evident from her role as a Mentor at the University of South Australia. Her holistic understanding of the local landscape, coupled with her strategic marketing and communication abilities, positions her as a valuable asset in connecting with clients, team members, partners, and stakeholders. Lauren’s career showcases her proficiency in building lasting relationships, delivering creative solutions, and contributing significantly to the success of marketing initiatives.

Connect with Lauren here.

Professional Credentials

Specialises in:

  • Strategic Marketing and Communications
  • Holistic Industry Understanding
  • Mentoring and Team Leadership
  • Stakeholder Engagement and Relationship Building

Education Background

  • Australian Institute of Management: Mini MBA
  • University of South Australia: Bachelor of Public Relations

Professional Experience

  • Senior Marketing Executive at Blue Crystal Solutions
  • Mentor at University of South Australia
  • Communications Advisor at the Australian Trade and Investment Commission (Austrade)
  • Senior Marketing and Communications Officer at Dialog Information Technology
  • Communications Advisor at the Department of Primary Industries and Regions SA
  • Communications and Engagement Coordinator at Australian Research Data Commons
  • Marketing Team Lead at eResearch SA
  • Marketing and Events Coordinator at ipac south australia
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